Getty Images Steps in the NFT Game with Candy Digital

Popular stock photo giant Getty Images is finally jumping on the NFT bandwagon through a partnership with Candy Digital. Candy Digital, a digital collection company owned by Fanatics Inc., will work with Getty Images to develop a wide range of NFT products from Getty’s vast library of visual media.

fake images was founded in 1995 and since then it has become the reference market for quality images of all kinds. The company has more 465 million images stored in its database, with 135 million of these being analog images. Getty has acquired older photo agencies over the years, and its library now covers the last 170 years of photographic history.

The duo plans to launch their NFT products on the Palm network, an Ethereum sidechain. Palm Studios already has alliances with digital sweetsMetaMask, Warner Brothers, Chainlink and more.

Getty CEO Craig Peters said he’s not worried about fluctuations in the NFT market, as the company is in it for the long haul. See Getty’s role in build trust between consumers and fake sellers as one of the most important aspects to continue growing and developing the NFT market.

However, even though Getty has control over the stock image market, it will face serious competition from other brands that have already entered the NFT space, such as Associated Presswhich started selling its own NFTs in a new market in January this year.

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